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Sapori Italiani – Pasta Sauce Selection

Italian food manufacturer: Sapori Italiani

New packaging for their range of pasta sauces



The brief was to deliver traditional Italian style food packaging, that was conventional and modern looking.


We opted against using bright & bold colours and instead we went with softer palette as we felt this gave us a more rustic look and gives the impression it comes straight from a local Italian farm. We used a cursive font to give the product a traditional look and feel. The challenge was to give it a modern feel whilst emitting a traditional essence and we love the result.

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